Taiste is a Finnish design and development agency where I work. The company’s website was re-built from ground up in 2021-22. The goal was to improve the look and feel of the site and make it easier to manage. It was also important to make the site match the new, more colorful and playful brand of Taiste.
I was the lead designer in charge of the overall user experience and look of the site. The project was designed and built on Webflow internally at Taiste. The new Taiste brand was done in co-operation with Kobra Agency.
For a company like Taiste, website is an important showcase for both customers and also potential employees. It’s vital that both of these target groups find what they’re looking for easily. That’s why the site is being constantly developed based on data and feedback.
Besides the website, I’ve also done many other internal Taiste projects. I have for instance designed the layout for physical Digital Product Handbook and Culture Handbook. These kind of side projects are a fun way of utilising my past print experience in the digital world.